Monday, May 13, 2013

Great Publicity for One of our Clients

 
If you asked 100 people what their favorite pizza is, you’d probably get a hundred different answers. But if you let 100 people sample Marco’s specialty pizzas alongside its competitors, the majority of them would choose Marco’s.

When Marco's hired the Proctor & Gamble Test Kitchen, MRSI, to conduct a four-month study with focus groups, 72% of people who tried Marco’s pizza said they’d purchase it again — more than twice the intent to repurchase of the other pizza delivery franchises the kitchen tested.

“If you serve a great tasting pizza, the business will follow,” says Cameron Cummins, Marco’s vice president of Franchise Marketing and Recruiting. “In our industry, you are only as good as your last pizza and our customers keep buying from us because our pizzas taste better.”

The business world is starting to take notice:
Marco's Pizza in the News
  • Entrepreneur magazine included us in its Franchise 500 and Fastest Growing categories in 2013.
  • Entrepreneur ranked us no. 3 on the list of Top 10 Pizza Franchises in 2012, a list we’ve been steadily climbing every year.
  • AllBusiness ranked Marco’s its #6 Allstar Franchise System for 2013, based on its top rating for strong financial performance.
  • Marco’s is now the fastest growing pizza company in the country





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